Tuesday, March 18
12 Noon – 1 p.m.
Room S100/Grand Ballroom,
Level 1, South Building

Complimentary – no ticket or reservation required.

Join color specialist Leatrice (Lee) Eiseman Leatrice (Lee) Eiseman, and Maureen Welton, President & Creative Director, 18 Karatfor an exciting presentation on Tuesday.

Lee is:

• Executive Director, Pantone Color Institute
• Director, Eiseman Center for Color Information
  and Training
• Author of several books on color

Lee Eiseman will open the session by addressing the often-asked question, “How do I know how and where to look for color directions?" What are the clues, buzzwords and other indicators we need to be looking at that will impact our industry? Is fashion still the Number 1 influence in determining color directions? Then Maureen Welton of 18 Karat based in Vancouver, BC, will discuss how to make your store a pilgrimage and create a devoted following in a world where value, quality and performance is a given and there is an oversupply of products to buy. In her opinion, you develop your own fashion look, provide a fiercely edited group of products that develop a creative idea, then merchandise boldly.